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This Week In XR: MWC Wrap, Nikeland In Roblox, HTC Viverse
The Tycoon Herald > Business > This Week In XR: MWC Wrap, Nikeland In Roblox, HTC Viverse
BusinessInnovation

This Week In XR: MWC Wrap, Nikeland In Roblox, HTC Viverse

Tycoon Herald
By Tycoon Herald 3 Min Read Published March 3, 2022
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An attendee wears a Oculus VR Inc. virtual reality (VR) headset during a demonstration of the … [+] Metaverse on the Accenture Plc stand on day two of the MWC Barcelona at the Fira de Barcelona venue in Barcelona, Spain, on Tuesday, March 1, 2022. Over 1,800 exhibitors and attendees from 183 countries will attend the annual event, which runs from Feb. 28 to March 3. Photographer: Angel Garcia/Bloomberg

© 2022 Bloomberg Finance LP

Mobile World Congress wrapped this week in Barcelona. Like CES 2022 eight weeks ago, it was smaller than previous iterations, which has attracted more than a hundred thousand visitors in recent years. Meta’s founder and CEO Mark Zuckerberg implored other companies to join Meta in building the Metaverse, and cited examples of its infrastructure partnerships which will help build the physical infrastructure a big M Metaverse would need to succeed.  Wired reports laptops and tablets dominated the show floor.

HTC made its metaverse announcement. Road to VR says HTC’s vision of the Metaverse, the Viverse, is “heavy on buzzwords, light on substance.” Ouch. 

Nikeland in Roblox is just the beginning. Retailers are clamoring to get into the Metaverse, which though it doesn’t really exist, is evident in the many small m metaverses, like Roblox. 

MORE FOR YOU

Being taken for a Holoride.

Charlie Fink

Vive Flow Holoride app turns car rides into moving VR theme park experiences. We tried at at AWE last November and it’s awesome. CEO Nils Wolney will be our guest on the podcast March 18.   

Location-based flop The Void, rescued from bankruptcy by one of its founders, is planning a return. Hyper Reality Partners, owned by former Void investor Adrian Steckel, bought the Void’s assets out of bankruptcy for around $2 million. No word on what experiences will be offered, or when or where the new locations will open. 

Liteboxer, the video boxing system for home workouts, has launched its Quest app today. Techcrunch says “Liteboxer is the next contender in the VR fitness ring”

Mech Combat comes to Quest store. The multiplayer VR mech sim Vox Machinae has arrived. Originally released on Rift in 2018, Vox Machinae includes a free multiplayer campaign mode.

This Week in XR is now a podcast hosted by Ted Schilowitz, Futurist at Viacom, and Charlie Fink, the author of this weekly column. Our guest this week is Rob Tercek, author of the international bestseller, Vaporized.  You can find us on podcasting platforms Spotify, iTunes, and YouTube. 

What We’re Reading

When stand-up comedy meets virtual reality, things get weird (Anne Ruben/The Washington Post)

A new challenge for Meta: How to moderate the metaverse Dan McCarthy/Morning Brew)

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