Julie Talenfeld
President of BoardroomPR
1776 N. Pine Island Highway, Suite 320
Fort Lauderdale, FL 33322
954.370.8999
[email protected]
BoardroomPR.com
Sure, that is one other thought piece about AI!
AI is simply so highly effective, so revolutionary, and so transformative, so probably useful and fantastic and but so probably disturbing and dystopian, that I simply can’t cease interested by and speaking about it. And I’ve some extra ideas I’d wish to share.
Right here is the place I stand. I genuinely really feel that AI is right here to assist us with the menial duties, with planning our holidays, with decluttering our computer systems and our minds, with serving to us prepare dinner dinner from no matter occurs to be in our fridge within the fashion of Ina Garten. However in my coronary heart of hearts, I imagine that AI isn’t right here to exchange every of our distinctive voices—editorially and actually.
In my trade of public relations, storytelling is every little thing. AI might be an unbelievable assistant for first drafts or outlines, a dutiful thought associate for a brainstorming session, or simply an accountability agent that can assist you get issues out the door. I don’t see this as an alternative choice to creativity, however as a substitute, as an engine.
Right here’s the place issues get dangerous: sameness. Blah, boring, little containers on the hillside writing. If everyone seems to be utilizing the identical AI instruments and deploying them for a similar use circumstances, the media panorama begins to really feel like one monotonous, beigey (the technical time period) house.
To be clear: Human perception and writing nonetheless wins each time. Each. Single. Time!
Don’t let AI trick you into considering it’s “smarter” or “better” than you, as a result of by simply being you, in and of itself, you might have one thing distinctive and worthwhile to contribute. Your lived expertise, your viewpoint, your understanding of your viewers, your humorousness, your YOU-ness: that’s the key sauce no algorithm can replicate. What a disgrace if we misplaced it. If we misplaced YOU!
Essentially the most profitable publicists, manufacturers, and other people generally shall be those who deal with AI like a sensible, succesful intern—not a last decision-maker with full editorial management. Let it do the preliminary analysis, positive, however by no means ever ever give it the final phrase.
So please, don’t worry AI. Be taught it. Play with it. Experiment. Use it to make your processes extra environment friendly and your concepts extra expansive out and in the workplace. Simply promise me that you just gained’t ever outsource your voice. Not as a result of it’s dishonest or morally unsound, as a result of you can be left with a lesser product that has much less of YOU in it.
The submit There’s No U in AI appeared first on Life-style Media Group.
