Steph Curry
Splitting From Below Armour
… Taking Shoe Model Indie
Revealed
Stephen Curry is leaving his longtime staff — not the Golden State Warriors … the NBA famous person is parting methods with Below Armour after greater than a decade collectively.
The information got here minutes in the past … with the attire and shoe firm confirming the Curry Model will go impartial after the Curry 13 launch subsequent 12 months.
UA founder Kevin Plank addressed the break up in a press launch … saying, “It’s been an incredible privilege to work with Stephen, who as President of Curry Brand has been much more than an ambassador – he’s become a thoughtful and strategic business leader.”
“Together with our teammates, he helped build something rare: a brand with credibility, community impact, and product that performs at the highest level. For Under Armour, this moment is about discipline and focus on the core UA brand during a critical stage of our turnaround. And for Stephen, it’s the right moment to let what we created evolve on his terms. We’ll always be grateful for what he’s brought to the UA team.”
Curry launched his personal model by way of UA in 2020 … and never solely did they work collectively on kicks and attire, but in addition serving to the youth and communities as properly.
Steph spoke on the transfer, too … saying, “Under Armour believed in me early in my career and gave me the space to build something much bigger and more impactful than a shoe. I’ll always be grateful for that.”
“Curry Brand was created to change the game for good and over the past 5 years, we successfully changed the game for kids, for communities, and for basketball. What Curry Brand stands for, what I stand for and my commitment to that mission will never change, it’s only growing stronger. I’m excited for a future that’s focused on aggressive growth with a continued commitment to keep showing up for the next generation.”
It does not sound like an unpleasant breakup in any respect — the truth is, Plank mentioned it is an awesome transfer for each side.
