We collect cookies to analyze our website traffic and performance; we never collect any personal data. Cookie Policy
Accept
The Tycoon Herald
  • Trending
  • World
  • Politics
  • Business
    • Business
    • Economy
    • Real Estate
    • Money
    • Crypto / NFT
  • Innovation
  • Lifestyle
    • Lifestyle
    • Food
    • Travel
    • Fashion
    • Leadership
  • Health
  • Sports
  • Entertainment
Reading: Nike’s New High-Tech Lab Leads All Sports Developments
Sign In
The Tycoon HeraldThe Tycoon Herald
Font ResizerAa
Search
  • Trending
  • World
  • Politics
  • Business
    • Business
    • Economy
    • Real Estate
    • Money
    • Crypto / NFT
  • Innovation
  • Lifestyle
    • Lifestyle
    • Food
    • Travel
    • Fashion
    • Leadership
  • Health
  • Sports
  • Entertainment
Have an existing account? Sign In
Follow US
© Tycoon Herald. All Rights Reserved.
Nike’s New High-Tech Lab Leads All Sports Developments
The Tycoon Herald > Business > Nike’s New High-Tech Lab Leads All Sports Developments
Business

Nike’s New High-Tech Lab Leads All Sports Developments

Tycoon Herald
By Tycoon Herald 3 Min Read Published October 7, 2021
Share
SHARE

Nike Inc. store in the SoHo neighborhood of New York, U.S., Photographer: Demetrius … [+]s Freeman/Bloomberg

© 2020 Bloomberg Finance LP

Nike has just unveiled an 84,000 square foot technical lab on the top floor of the Nike World Headquarters in Portland, Ore. It is five time as big as its predecessor and has the ability to test all forms of sports.

There is a full-size basketball court surrounded by motion cameras, a 200-meter endurance track, a 100-meter straightaway and an artificial turf training pitch. There is also an outdoor training ramp that extends more than 500 feet. There has been a Nike Sport Research Laboratory (NSRL) for more than 40 years. The first was in Exeter, N.H. According to Kathy Gomez, Nike’s vice president of footwear innovation said that Nike ‘s goal is to make “athletes better and to make the world better for athletes”.

The Lab is located within the LeBron James Innovation Center where researchers collaborate with robotics experts and designers to develop new designs. There are prototyping machines that enable speedy prototyping, with the ability to create a new sample under an hour.

Thus, the company can look at an athlete’s problem in different ways and solve it. The company can do anything from chemistry to biology to push the limits of a machine to create a different experience with material. By applying analytical framework, the company can effectively articulate a problem, define a solution, conduct a competitive analysis and create a go-to-market strategy.

The new Lab helps Nike avoid risks and enables it to launch new ventures. Its design strategies will drive innovation and future growth.

The new Nike innovation center in Portland comes at a times when Nike faced closures in Vietnam due to severe Covid-19 outbreaks. However, it is a magnificently thought-out building that will keep Nike on the leading edge of innovation

MORE FOR YOU

POST SCRIPT: Nike is the largest sports shoe and apparel lifestyle manufacturer. It’s 2021 fiscal reports shows sales of $44.5 Billion, of which North American sales were 41.5%. Its closest competitor is Adidas and then Puma. But size is not the only criteria. The thoughtful innovation brought through research make this a unique company. It’s new store in New York City at 650 Fifth Avenue is a really exciting world of shoes and apparel.

You Might Also Like

Russia for Business: Experts Who Help Drive Decisions

The Quiet Shift in America’s Workforce: Why Side Hustles Are Becoming Essential for Women Over 40

Joseph Safina’s Driven Becomes Amazon Bestseller, Blending High Finance with High Speeds

Fashion Designer Hyeonseo Irene Park: Redefining Menswear Through Originality and Collaboration

From Pattaya to the World: Bryan Flowers’ Unstoppable Rise as a Global Entrepreneur

TAGGED:Real EstateThe Forbes Journal
Share This Article
Facebook Twitter Email Copy Link Print
Attractive Costumes for Halloween 2025 — From Avenue Fighter to High Gun!
Entertainment

Attractive Costumes for Halloween 2025 — From Avenue Fighter to High Gun!

Toil, Bother & Thirst Traps Attractive Halloween Costumes for 2025 Avenue Fighter, High Gun & Extra! Revealed October 9, 2025 12:01 AM PDT TMZ could gather a share of gross…

By Tycoon Herald 4 Min Read
Inside the $4,890 Carolina Herrera Gown Scandal: Hollywood Hills Wife Exposes
October 9, 2025
Lewis Hamilton: Ferrari driver points rallying cry after ‘darkish’ moments throughout Singapore GP race week
October 9, 2025
Renewable vitality outpaces coal for electrical energy era in historic first, report says
October 9, 2025
Bella Hadid Sizzling Photographs To Kick Off Her twenty ninth Birthday!
October 9, 2025

You Might Also Like

Astana International Forum 2025: “Connecting Minds, Shaping the Future”
BusinessTrending

Astana International Forum 2025: “Connecting Minds, Shaping the Future”

By Tycoon Herald 3 Min Read
Investment success: GP Fatih Marketing Research Co LLC and the gold dream in Africa
BusinessTrending

Investment success: GP Fatih Marketing Research Co LLC and the gold dream in Africa

By Tycoon Herald 4 Min Read
Gaza residents stream dwelling to the north after hostage breakthrough By Reuters
Business

Gaza residents stream dwelling to the north after hostage breakthrough By Reuters

By Tycoon Herald 6 Min Read

More Popular from Tycoon Herald

MEET THE FATHER OF COADUNATE ECONOMIC MODEL
BusinessTrending

MEET THE FATHER OF COADUNATE ECONOMIC MODEL

By Tycoon Herald 2 Min Read
Woman Sentenced to 7 Days in Jail for Walking in Yellowstone’s Thermal Area

Woman Sentenced to 7 Days in Jail for Walking in Yellowstone’s Thermal Area

By Tycoon Herald
Empowering Fintech Innovation: Swiss Options Partners with Stripe to Transform Digital Payments
InnovationTrending

Empowering Fintech Innovation: Swiss Options Partners with Stripe to Transform Digital Payments

By Tycoon Herald 7 Min Read
Economy

FirstFT: Chinese language tech shares trip DeepSeek wave to bull market

This text is an on-site model of our FirstFT publication. Subscribers can signal as much as…

By Tycoon Herald
Fashion

17 Trendy Magazines for Your Espresso Desk | FashionBeans

The normal males’s journal is on the ropes, with long-lived titles dropping out seemingly each different…

By Tycoon Herald
Trending

U.S. Blew Up a C.I.A. Post Used to Evacuate At-Risk Afghans

A controlled detonation by American forces that was heard throughout Kabul has destroyed Eagle Base, the…

By Tycoon Herald
Leadership

Northern Lights: 17 Best Places To See Them In 2021

Who doesn’t dream of seeing the northern lights? According to a new survey conducted by Hilton, 59% of Americans…

By Tycoon Herald
Real Estate

Exploring Bigfork, Montana: A Little Town On A Big Pond

Bigfork, Montana, offers picturesque paradise in the northern wilderness. National Parks Realty With the melting of…

By Tycoon Herald
Leadership

Leaders Need To Know Character Could Be Vital For Corporate Culture

Disney's unique culture encourages young employees to turn up for work with smiles on their faces.…

By Tycoon Herald
The Tycoon Herald

Tycoon Herald: Your instant connection to breaking stories and live updates. Stay informed with our real-time coverage across politics, tech, entertainment, and more. Your reliable source for 24/7 news.

Company

  • About Us
  • Newsroom Policies & Standards
  • Diversity & Inclusion
  • Careers
  • Media & Community Relations
  • WP Creative Group
  • Accessibility Statement

Contact Us

  • Contact Us
  • Contact Customer Care
  • Advertise
  • Licensing & Syndication
  • Request a Correction
  • Contact the Newsroom
  • Send a News Tip
  • Report a Vulnerability

Terms of Use

  • Digital Products Terms of Sale
  • Terms of Service
  • Privacy Policy
  • Cookie Settings
  • Submissions & Discussion Policy
  • RSS Terms of Service
  • Ad Choices
© Tycoon Herald. All Rights Reserved.
Welcome Back!

Sign in to your account

Lost your password?