With Recent Funding and New Shoppers, the Sunnyvale Startup Is Hiring Aggressively to Convey AI-Powered Advert Manufacturing to U.S. Manufacturers
On the earth of digital promoting, creativity has at all times been king, however producing it has remained laborious, costly, and sluggish. Wei Xu, a Silicon Valley veteran with product management stints at Meta and ByteDance, believes that synthetic intelligence is now able to flip that script.
His newest enterprise, Leverage AI Inc., primarily based in Sunnyvale, goals to change into an automated advert content material creation working system. The corporate’s newly launched platform permits companies to generate, localize, and optimize video ads utilizing a totally AI-driven pipeline. And with new funding not too long ago secured, Leverage AI is hiring aggressively to scale up operations and product capabilities.
“In the past, you needed a team of writers, editors, and motion designers to make one good video ad,” Xu mentioned in an interview. “Now you can get 20 versions in 20 minutes, and they’re tuned to performance, not guesswork.”
Leverage AI has additionally signed its first business contract with Clapper Media, a fast-growing participant within the social media house. The deal, valued within the tens of 1000’s of U.S. {dollars}, marks the corporate’s first enterprise-level deployment of its AI-powered advert resolution—and a big validation of its potential to help high-scale purchasers.
Clapper is a short-form video app just like TikTok, however with a novel deal with community-driven content material and genuine engagement. In contrast to its mainstream opponents, Clapper emphasizes constructing interest-based micro-communities, fairly than selling viral traits. The platform is very well-liked amongst customers aged 17 and older, providing ad-free person experiences, “Duet Live” livestreaming, and radio-style group chats for real-time interplay.
As of 2025, Clapper has surpassed 10 million month-to-month lively customers (MAU) globally—a significant milestone for a social platform working outdoors the normal big-tech ecosystem. The corporate has been gaining momentum in North America and rising creator economies, positioning itself as a grassroots different for impartial voices.
“We’re excited to support a platform like Clapper, which prioritizes authentic creator voices and community-first engagement,” Xu mentioned. “Their rapid growth shows there’s a strong appetite for platforms that respect user agency, and our AI tools help them scale content generation while preserving that mission.”
This contract indicators Leverage AI’s readiness to serve subtle, high-volume purchasers with demanding inventive wants and real-time content material expectations. It additionally gives a reside use case for its advert platform’s potential to deal with localized, culturally delicate content material throughout a number of areas and languages—an more and more essential requirement within the international digital panorama.
Addressing a Multi-Faceted Business Bottleneck
Conventional advert manufacturing stays one of the vital time-consuming and resource-heavy areas of recent advertising. Copywriting, asset sourcing, video modifying, suggestions loops, and localization typically span a number of weeks, and budgets can rapidly soar into 5 – 6 figures.
In keeping with Xu, that’s not simply inefficient—it’s exclusionary. “The system was built for big brands with big budgets,” he mentioned. “We want to make world-class creatives available to any business with a web browser and an idea.”
Leverage AI’s platform removes friction at each stage of the method. Customers enter model objectives and fundamental parameters, and the system handles the remaining—writing the script, sourcing visuals, making use of compliance edits, and deploying A/B test-ready property personalized by viewers, area, and channel.
The Platform: Automation Meets Customization
The core know-how behind Leverage AI combines massive language fashions, generative video instruments, and proprietary advert efficiency coaching knowledge. The platform delivers:
- Script & Title Technology optimized for scroll-stopping engagement
- Asset Sourcing utilizing internet scraping and inside media banks
- Modifying & Localization with face/language swapping and auto-cutting
- Actual-Time Efficiency Monitoring and computerized iterative content material enchancment
Shoppers vary from cell app builders to DTC (direct-to-consumer) manufacturers and advertising businesses. The platform presents:
- SaaS Subscription Plans ($500–$5,000/month)
- API Licensing for advertising platforms and instruments
- Enterprise Customized Campaigns, with full-service inventive and technique groups
Xu says Leverage AI goals to cut back manufacturing prices by 70% and reduce supply time from weeks to hours, with out sacrificing high quality or compliance.
Backed by Business Expertise—and Now, Capital
Xu’s entrepreneurial resume contains a number of viral client merchandise. In 2022, he co-founded LiveIn, a social widget app that rose to No. 1 on the U.S. App Retailer inside weeks of launch, reaching over 2 million each day lively customers and incomes 300 million+ TikTok views organically.
Earlier than that, he helped scale TikTok’s video commerce enterprise and led Fb’s video promoting monetization unit, overseeing greater than $40 million in each day advert income. He holds levels from NYU and Stanford Ignite and has printed peer-reviewed analysis in synthetic intelligence and wi-fi methods.
“I’ve seen how creative power can drive growth,” Xu mentioned. “But I’ve also seen how hard it is to scale content without blowing up your budget. That’s the gap we’re closing.”
New Funding: Xirang Joins as Strategic Backer
Leverage AI additionally not too long ago closed its first seed funding spherical, with participation from Xirang, a agency with deep analysis experience in synthetic intelligence. Xirang’s funding indicators rising institutional confidence in AI-native platforms that instantly deal with inefficiencies in digital media manufacturing.
“Xirang brings more than just capital—they bring technical insight and long-term thinking,” mentioned Xu. “It’s the kind of partner we want as we scale.”
The funding will help growth of Leverage AI’s engineering and go-to-market groups, alongside infrastructure improvement for superior options like voice synthesis, multilingual personalization, and automatic efficiency optimization.
“We’re building a foundational layer for modern marketing,” Xu mentioned. “That means hiring the best minds in AI, design, and growth—and moving fast.”
What’s Subsequent
Hiring is underway throughout product, AI analysis, gross sales, and shopper success roles. The corporate initiatives its first-year income at $500,000, with a five-year goal of $50 million by way of a mixture of subscription, API, and enterprise providers.
By early 2026, Leverage AI plans to broaden the platform with built-in advert deployment throughout TikTok, YouTube, and Meta Advertisements Supervisor. The corporate can be growing a inventive intelligence dashboard that may permit entrepreneurs to foretell efficiency earlier than launch.
“Our vision isn’t just to automate ads,” Xu mentioned. “It’s to make marketing smarter, faster, and more accessible.”
As AI continues to rework the inventive industries, Xu believes the winners might be those that construct instruments that scale creativity, not substitute it.
“Creativity is still human,” he added. “We’re just removing the bottlenecks.”
Firm Web site: https://leverage-ads.com/
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