The Esports World Cup provides one other companion to its portfolio: this time round, it’s Jameel Motorsport which is a part of Abdul Latif Jameel Motors.
Picture Credit score: Jameel Motorsport/EWC
Esports World Cup x Jameel – official e-commerce companion
In accordance with a launch, Jameel will carry a collection of experiences to the EWC all over the world of motorsport. From velocity karting to immersive sim and VR racing, the companion will give attendees an opportunity to expertise the mixture of motorsports and gaming by the “Jameel Motorsport Park”. Moreover, guests will get entry to merchandise from Toyota, Rally Jameel, GR, and Jameel Motorsport on the occasion.
“Our strategic partnership with the Esports World Cup Basis represents a really thrilling enterprise,” mentioned Peter Aberle, CEO at Abdul Latif Jameel Motors. “This new initiative underlines our commitment to engage the people of Saudi Arabia by introducing and developing projects that align with Vision 2030’s socio-economic growth objectives. Together, we look forward to inspiring and empowering a new generation of gamers and racing enthusiasts across the world.”
“We are excited to welcome Jameel Motorsport to the EWC family,” mentioned Ralf Reichert from Esports World Cup Basis. “Together, we will deliver unforgettable experiences to gamers and racing fans worldwide.”
Jameel Motorsport is a part of a protracted listing of companions for the EWC, together with the likes of Amazon as e-commerce companion, LG UltraGear, Pepsi, Adidas, TikTok, and lots of others.
EWC is already underway
The announcement got here a number of days after the start of the EWC, which formally began on July 3 and can final by August 25. The occasion is the largest esports occasion in MENA, that includes a $60 million mixed prize pool for a complete of 21 recreation titles. Regardless of the grandeur of the competitors, the occasion was below scrutiny by the esports group because of the backing of the Saudi Arabian authorities and considerations in regards to the nation’s human rights report.
