People walk past a commercial poster showing K-pop group BTS members at a subway station in Seoul on … [+]
Before the day is over, BTS and Coldplay’s “MY Universe” will almost surely be named the No. 1 song in America, as the catchy cut is expected to debut atop the Hot 100, Billboard’s weekly ranking of the most-consumed tracks in the U.S. Helping the tune arrive as high as it will is a massive first-week sales frame, one which only BTS can approach these days.
“My Universe” will also open at No. 1 on the Digital Song Sales chart when Billboard refreshes all of its weekly rankings tomorrow (October 5), as the track was an enormous sales juggernaut upon its arrival. According to information shared by MRC Data, the company tasked with collecting all manner of music industry numbers and sharing that data with Billboard, Coldplay and BTS’s first collaboration sold an incredible 127,000 copies in the first seven days it was available between physical and digital formats.
That sum is easily enough to make “My Universe” the No. 1 bestselling track in America, and it’s one of the most impressive debuts of the year. In fact, the only titles that have performed better upon their arrival in 2021 are BTS’s own “Butter” and “Permission to Dance.”
Tomorrow, BTS will officially replace themselves atop the Digital Song Sales chart, swapping one huge hit for another. Currently, the South Korean band’s own “Butter” continues to lead the charge, and it makes history by holding on one more frame. The bestseller has owned the purchase-only list for 17 nonconsecutive turns, tying as the second-longest-running leader of all time.
MORE FOR YOU
Only a relatively small number of artists have managed to replace themselves at No. 1 on the Digital Song Sales chart, and BTS have now done so several times. In fact, this coming frame marks the fourth time in 2021 alone the South Korean powerhouses have traded one winner for another, as they have collected five champions this year, including this latest smash.
“My Universe” will be BTS’s ninth No. 1 on the Digital Song Sales chart and Coldplay’s second, behind “Viva La Vida.” The South Korean boy group will have broken into the top 10 with an incredible 27 tunes, while Coldplay has appeared in the uppermost area with 11 cuts.
The Coldplay/BTS collaboration was offered in a number of different forms, with all versions being lumped into one charting entity. In addition to the single, “My Universe” was also offered as an album cut on Coldplay’s forthcoming full-length Music of the Spheres, coming later this month. That fact allowed fans to buy both, and have them count toward chart totals. An instrumental, a remix and an acoustic take on the tune were also shared, with followers of both acts snapping up copies of all of them.
