NEW YORK, Dec. 3, 2024 /PRNewswire/ — The creation of Informa (LON:) TechTarget (NASDAQ:) was confirmed yesterday, following the profitable completion of the mix of TechTarget, the worldwide chief in buy intent-driven providers, with Informa Tech’s digital companies “ a part of Informa PLC (LSE: INF.L), a FTSE-50 UK Group with a number one place in worldwide B2B occasions, B2B digital providers and educational information. Informa TechTarget aspires to be the main B2B development accelerator for the expertise trade, delivering providers that assist firms transfer quicker to market and quicker to income. Buying and selling of the brand new firm’s frequent inventory commences right this moment, December 3, 2024, on the Nasdaq International Choose Market below the ticker image “TTGT.”
BrightTower, a New York Metropolis headquartered funding banking and M&A advisory providers agency, served as a monetary advisor to TechTarget on this transaction.
Informa TechTarget now employs greater than 2,000 individuals and serves 7,500 prospects worldwide and sits on the rising intersection of two thrilling markets “ tech and B2B advertising “ estimated to be a $20 billion annual market alternative. The brand new firm will supply expertise distributors highly effective options constructed on the again of its distinctive B2B audiences, permissioned intent information, specialist insights and experience, serving to them attain, interact and affect expertise patrons and driving distinctive outcomes throughout your entire go-to-market.
Gary Nugent, former CEO of Informa Tech, will function the brand new CEO.
“Following the definitive settlement between TechTarget and Informa earlier this year, we are delighted to combine our strengths as Informa TechTarget,” mentioned Gary Nugent, CEO Informa TechTarget. “Our business serves an attractive, dynamic growth market, underpinned by increasing demand for B2B solutions built upon permission-based audiences and first-party data. Informa TechTarget has a unique set of assets, brands and talents that address the go-to-market challenges of today’s B2B technology vendors across their product lifecycle, from R&D to ROI, helping to accelerate time to market and to revenue while delivering long-term value to our shareholders.”
Informa PLC has contributed $350 million of money and the Informa Tech Digital Companies in trade for an roughly 57% fairness stake within the new firm. The $350 million of money, or roughly $11.70 per excellent TechTarget share, can be paid to present TechTarget shareholders, who additionally retain an roughly 43% fairness stake within the new firm.
About BrightTower
BrightTower is a New York Metropolis headquartered funding financial institution targeted on M&A advisory providers, capital elevating, and debt capital markets. The agency leverages sector experience, international attain, and tailor-made insights to ship enterprise advisory providers throughout the software program, technology-enabled advertising, IT enterprise providers, and knowledge markets. BrightTower is concentrated on rising a strong ecosystem supporting entrepreneurs, personal fairness corporations, development fairness corporations, enterprise capitalists, debt suppliers, and firms as they keep forward of shortly evolving markets. The agency is dedicated to delivering world class advisory expertise to each engagement that builds belief within the information financial system. Go to us on LinkedIn.
Contact: Christie HaseltonDirector, Growth
BrightTower
christieh@brighttower.com
