BTS and Coldplay will rule Billboard’s Digital Song Sales chart for a second consecutive week with their joint smash “My Universe,” which arrived last frame with one of the largest debuts of the year. The tune sold another 43,000 digital copies, according to information shared by MRC Data, which is easily enough to put it in first place once again. Just a few spots further down on the list will be another one of the most popular acts coming out of South Korea, and they’ll make history by landing a big sales win.
Twice’s new single “The Feels” will debut at No. 5 on this coming week’s Digital Song Sales chart, which should be published in full by Billboard tomorrow (Tuesday, October 12). The tune is about to launch as the fifth-bestselling in the U.S. with a little more than 10,400 copies sold via online retailers like iTunes and Amazon, according to MRC Data.
“The Feels” will soon mark Twice’s first trip to the top 10 on the Digital Song Sales chart. In fact, it’s about to become their first placement on the 50-rung tally at all, so it’s a huge week for the band. With their initial appearance on the ranking, Twice is set to become just the second South Korean girl group to officially score a bestseller on the all-genre, all-language list.
Twice will join Blackpink in this feat, as the South Korean quartet has already collected a handful of hits on the Digital Song Sales chart during their time together. The four-member vocal act has appeared inside the top 10 on the purchase-only ranking with four songs, all of which were released last year. Two of those singles, “How You Like That” and “Ice Cream” with Selena Gomez, stalled one rung shy of dominating, as they both peaked at No. 2. Their own smash “Lovesick Girls” rose as high as No. 9, while their Lady Gaga collaboration “Sour Candy” narrowly broke into the space, stopping at No. 10. Two other cuts from the band have also charted on the list, but beneath the highest tier.
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“The Feels” was promoted as Twice’s first English single, and that fact likely helped it perform as well as it did in America. The South Korean girl group has released English-language music before, but their latest launch wasn’t translated from a tune they had already performed in another tongue, but rather created for Western listeners.
Twice will be featured in a Korean-heavy top five on the Digital Song Sales chart, as BTS are going to occupy a pair of spaces just ahead of the girl group. In addition to running the show with “My Universe,” the septet’s “Butter” will be down at No. 3, as it sold another 13,000 copies.