American Eagle & Sydney Sweeney
Huge Majority Like Her Denims Advert …
Social Media Is not Actual Life
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5:46 PM PT — TMZ wrongly attributed the knowledge to an American Eagle spokesperson when this put up was initially revealed. We now have reached out to AE, however they’d no remark.
American Eagle’s feeling good about its new Sydney Sweeney business — regardless of all of the controversy … they could have good cause to blow off critics claiming the advert focuses on Nazi-like eugenics, pushing blonde hair and blue eyes as aspirational.
Sources with direct information inform TMZ … the advert marketing campaign is creating large buzz and their unbiased polling exhibits the overwhelming majority of parents — round 70% — discover the business interesting.
Sydney Sweeney x American Eagle, oh my god. pic.twitter.com/tDkeGT9R7G
— Sydney Sweeney Day by day (@sweeneydailyx) July 24, 2025
@sweeneydailyx
The spot facilities round Sydney buttoning up some AE denims and touting her organic make-up, the place she breathily says, “Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color … my jeans are blue.”
The promo is catching flak on social media — TikTokers all around the world slandered Sydney and AE for what they are saying is an advert crammed with implicit racism.
TikTok/@dojacat
However, our sources, plugged in at AE, declare … “This is yet another example of how social media is just not reflective of real life. The absurd response from some corners of the internet is absolutely not reflective of how American Eagle’s customers feel.”
Doja Cat even hopped on TikTok and mocked Sydney with an exaggerated backwoods nation accent, with further drawling emphasis to make the “Euphoria” actress sound silly.
TMZ.com
Michael Knowles, in the meantime, joined us as we speak on “TMZ Live” and mentioned Sydney is just getting warmth as a result of she’s sizzling and white.
Sources inform TMZ … “The bottom line is that this was about creating a great pair of jeans and supporting a very worthy cause through some of the proceeds going to domestic violence prevention. Anything beyond that is noise that is not registering with the average person.”
They add … “Regardless of how people feel about the ad, we hope they can agree we should be doing more to support and empower those who are experiencing domestic violence.”
